VERY LIMITED EDITION INVINCIBLE CLOTHES

Eclectic one-offs, original made-to-order & reincarnated pieces.

ART: Official Intelligence

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ART: Official Intelligence :

‘ART: Official Intelligence’ Sweatshirt

Limited edition sweatshirt that celebrates the wonder and unpredictability of human art. To be worn by A.I. lovers and Art makers. The two get along just fine.

Art doesn't tell you what you want to hear.

It doesn't answer if you ask it a direct question.

In fact, it never does direct.

It goes wrong, or at least doesn't go how you thought it would.

It changes, is unpredictable, doesn't do rules, fairness, or operating systems.

You have to give yourself to it before you know whether it will give anything back.

It involves risk, and trust, and love, and swearing.

It's full of happy accidents, unforeseen circumstances, and endless frustrations.

You often want to give it all up and howl... and yet there is something there that keeps you going.

An obsession to get back to. Something that makes your hands itch and your mind fizz.

Art is a process that becomes an answer.

Like life.

This is the official intelligence of art.

The Lost 'T's

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The Lost 'T's :

The Lost ‘T’s are a limited edition collection of sweatshirts, hot off the machine. They celebrate language, Scrabble and all those in the ‘cray iv’ world. Three Lost ‘T’ words to choose from. Get one quick before my letters run out.

SIM3ALLENKEY imagines and creates Invincible Clothes*.

Everything is designed, ‘written’ and hand-made in London.

Take a look around and see if anything takes your fancy.

*Invincible Clothes are original clothes that make you feel like you can take on the world.

Unique and stylish, they’re the items in your wardrobe that get remarked upon.

Clothes that suit you, rather than fashion.

Clothes you wear a lot, keep for years and want to hand down to the next generation.

This is how we end fast fashion.

Create clothes that people care about.

Not just to save the planet, but because they make you look and feel amazing.

Win. Win. Sartorial serendipity all round.

And not a hair shirt in sight.